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What permissions are requested during the SocialCert process?

When you authenticate your accounts through SocialCert, you will be prompted to grant several permissions which will give Lumanu the capability to manage your brand collaborations.  Below you will find why each permission is needed, and what Lumanu does with that permission.

By granting permissions during SocialCert, Lumanu helps your confirmed brand partner put paid media behind your content through your identity. Granting all permissions allows your brand partner to do the following: 

  • Target audiences based off engagements
  • Edit copy for boosted posts (if usage rights are in place)

Lumanu ensures proper data use by your brand partner. Granting advertising permissions through SocialCert means advertisers CANNOT do the following:

  • Access your contacts or messages within the social media platforms during the Whitelisting process.
  • Respond (as you) to comments on post
  • Create or modify in feed/ organic posts from your profile
  • See metrics for other sponsored posts

What permissions are requested during the SocialCert process and what do they mean?

Manage your business

  • This gives Lumanu the ability to assign itself as an advertiser to the page you are SocialCerting with. 
  • The SocialCert protocol only uses this permission during the authentication step. This permission is necessary so that appropriate access can be given to Lumanu in order to boost influencer posts.

Access profile and posts from the Instagram business connected to your page

  • This allows Lumanu to access the Instagram posts you have created for your confirmed brand partner.
  • This permission is necessary so that your collaborator can boost the specific posts for the specific campaign you are working on. 

Access insights for the Instagram account connected to your page

  • This allows Lumanu to report on organic and paid engagement (likes, comments and shares), reach, impression and click metrics for the posts you have created for your brand partner.  
  • This is necessary so that your collaborator can holistically report on the content you've created for a specific campaign. 

Manage your pages

  • This allows Lumanu to be an advertiser only on the page you are SocialCerting with. Even if you are an admin of multiple pages, granting this permission only allows Lumanu advertising access to the page you choose to SocialCert. 
  • This is necessary so brand collaborators can boost influencer posts via Lumanu's secure platform.

Access your page and app insights

  • This allows Lumanu to report on organic and paid engagement (likes, comments and shares), reach, impression and click metrics on the Facebook posts you create for your confirmed collaboration. 
  • This is necessary so that your collaborator can holistically report on the content you've created for a specific campaign.

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